What Bothers Me
I’m just going to hop right in and say it: signing me up on your email list without my written permission—and obviously without my knowledge—is just plain tacky. No, it’s trifling behavior.
And quite frankly, I’m tired of it.
What makes you think that you’re the exception? You’re not. If I’ve done business with you or have shared some type of conversation with you that clearly implies that I wouldn’t mind you signing me up on your list, then fine. No great. See, the thing about me is that I am very supportive of small business owners. When we don’t support each other, our drive can sometimes drag behind us (or under us for that matter).
But, I draw the line at desperation and a lack of respect.
Although I go through this problem with mid to large size businesses as well, small business seem to take the lead in this one.
No one should be that unprofessional or desperate enough to obtain someone’s email address for the purpose of building their numbers. If your list hasn’t grown in over 6 months organically, then you need to re-evaluate what you’re dishing out to your potential clients, readers, customers, or whomever it is you’re trying to reach.Read More